KLA National Conference on Corporate and Media Librarianship, 14-15 Dec. 2018: First Announcement & Call for Papers

About the Conference

A corporate library or information service is a unit within a corporate body providing the information that the staff need to carry out the work of the organization. Corporate bodies include business firms engaged in retail and manufacture, law firms, consultancies, other commercial entities like banks and insurance firms, professional trade bodies and non-governmental organizations. Many of the media organizations such as newspapers and broadcasting can also be brought within the purview of corporates by virtue of their nature and style of functioning, but they are marked by a distinct identity based on their common function. Corporate and media information services naturally reflect their parent organizations and are therefore various and heterogeneous. Yet, across all organizations, they face similar challenges. The primary challenge is to prove their worth when the main function of the parent organizations is not officially information provision or learning. The role of the information professional in such a context is particularly challenging. There is a whole gamut of information which can be provided by the information centres, but the parent body may not always try to obtain them from a dedicated information service. In a scenario where information is abundantly available to end users, information professionals today must ask themselves what value their special skills add to their organization. Moreover, the complexity of when, where, and how information is accessed, has created a new set of responsibilities related to managing internal and external information resources.

It is in this background that Kerala Library Association (KLA) is organizing a national conference on Corporate and Media Librarianship. KLA has a great tradition of successfully organizing national seminars on School Libraries, Academic Libraries at the higher education level and public libraries. Now, we consider it appropriate to concentrate on the special library sector, with special emphasis on corporate and media information centres.

Objectives of the Conference

The main objective of the conference is to provide a forum for the information professionals from corporate and media information centres and other special libraries to exchange information and deliberate on common issues in the field. It will also serve as a platform for the LIS professionals from the academic and public library sectors to expose themselves and get enlightened on the methods, strategies and services adopted by the corporate sector to survive in the competitive environment.

Who can participate?

Library and Information professionals from the corporate and media environment, other categories of special libraries, academic libraries, public libraries, academicians and research scholars from the LIS field, IT professionals, managers of corporate bodies, administrators  of government departments and all others who are interested in the corporate world can participate.

Facets of the Conference

  1. Corporate/media librarianship: State-of-the-art

History of corporate librarianship

History of media librarianship

Lineage of corporate libraries in India

Current scenario in India

Libraries as hubs in the workplace

Collaboration in corporate /media libraries

Problems and prospects


  1. Corporate/Media Library Management

Organization of resources

Collection management

Financial management

Space management

Change management


Crisis management


  1. Information Resources, Services and Facilities

Information resources

Corporate/media library processes

Types of services

Value addition, innovation and creativity in services

Best practices in services: Case studies

End user training/information literacy

Collaboration in corporate and media libraries


  1. Knowledge Management Practices

Content management

Information management

Records management

Knowledge capture mechanisms

Knowledge management practices: Case studies


  1. Marketing and Demonstrating the Value

Market research and analytics

Measurement of the value of information services

Measurement of the value of corporate libraries/media libraries

Professional networking and knowledge sharing

Return of Investment (ROI)

Preparation of marketing plan


  1. ICT Applications

Trends in automation of information services

Strategies of information storage and retrieval

Corporate intranets management

Improving website quality: methods

Electronic resources management: issues and strategies

Keeping up with big data

Implications of ICT on staff

Use of social media for maximum benefit


  1. Human Resource Development and Management

Role of information professionals in a corporate environment

The hybrid librarian

Curriculum of library schools

Competency building of corporate/media libraries

Continuing education of corporate/media libraries

E-learning programmes

Life as corporate/media librarian


  1. Corporatization of Public Libraries in India: Need and Challenges

Corporate practices for public libraries

Outsourced public library

Public-private participation

Corporate governance

Public library consortia

RRRLF and National Mission on Libraries in the professionalization of public libraries

IPLM and Indian public libraries


Call for papers

Papers on the theme and sub themes mentioned above based on research or practical experience in the field may be submitted for presentation at the conference. However, the papers can also be on any other topic falling within the main theme of the conference. Case studies are highly appreciated.

An extended abstract of the paper may be sent first. The full paper may be sent on approval of the topic and the abstract.

Last date of receipt of the abstract: 15 October 2018

Intimation about the acceptance:  20 October 2018

Last date for the receipt of the full paper: 5 November 2018

Intimation about the acceptance of the full paper: 15 November 2018


Guidelines for the submission of paper/Poster

Authors can submit the full papers through an e-mail attachment to kla.org@gmail.com  and pksuresh@yahoo.com.  The paper should not exceed 3000 words with an abstract of 150-200 words. Immediately after the key words, there should be four or five key words.

The main title should be followed by name, affiliation and address of the author(s) with e-mail and contact numbers.

The paper should be in MS-word format in A4 size using Times New Roman font of 12 point size with a line space of 1.5.

The citation style prescribed by APA Style Manual (6th ed.) has to be followed.

A declaration letter stating that the work is original and has not been presented or published anywhere should also be attached with the paper.

Only those papers which are approved by the Conference Review Committee will be included in the conference volume with ISBN Number and allowed for presentation.

Best paper Award

Organizing Committee would like to grant Best Paper Award to the best paper presented at the conference. This award is open to authors who present papers in this conference. Best Paper Award will include certificate and cash reward.

Poster Presentation

Some Authors may also choose to only present a Poster. All Poster presenters must submit an Extended Abstract.  Posters will be presented at the Poster session held within the exhibitor’s area.

Working Professionals: Rs. 2500.00

KLA members, Students, Research Scholars (full time), and Retired Professionals: 2000.00

Registration fee includes conference kit with conference volume, working lunch and refreshments.

Registration can be made online through the website of KLA (www.keralalibraryassociation.org) or by sending the filled up form by post to Kerala Library Association, 36, 2nd Floor, Kairalie Plaza, Karamana, Thiruvananthapuram – 695 002.

The last date for registration is 20 November 2018. Spot registration would be available subject to the availability of accommodation.


Mode of Payment

Registration fees can be paid by DD favoring Kerala Library Association and payable at Thiruvananthapuram or through NEFT.

Name of the Bank and Branch: Canara Bank, Cantonment Branch, Thiruvananthapuram

Bank Account Number: 0819101009131

IFS Code:  CNRB0000819

MICR Code: 695015003


The participants have to make arrangements for their accommodation in Thiruvananthapuram. However, the organizers can arrange the accommodation on payment basis. Thiruvananthapuram is replete with a number of hotels of all classes.

About Thiruvananthapuram

Trivandrum (official name Thiruvananthapuram), lying on the southwest coast of India, is the capital city of the state of Kerala, the ‘God’s Own Country’. The place is well connected to most of the other major cities of India through rail, road, and air network. Because of its proximity to the sea, the climate of Trivandrum is tropical. This also gives Trivandrum a very pleasant weather round the year. The average maximum temperature can go up to 35.2 degree celsius in summer months and to a minimum of 18.0 degree celsius in the winter. Monsoon comes to Trivandrum by the beginning of the June and lasts till the end of October.

More details can be had from the following websites:




Dates to remember

Last date of receipt of the abstract: 15 October 2018

Last date for the receipt of the full paper: 05  November 2018

Last date for registration: 10 December 2018


Contact details

General Convener: Dr. Vijayakumar, K. P., President, Kerala Library Association

E-mail: kpvijayakumar2@gmail.com; Mob: 9496749901

Joint convener: Dr. P. K. Suresh Kumar, General Secretary, Kerala Library Association

E-mail: pksuresh@yahoo.com; Mob: 9495043487



  1. Shri. P. Jayarajan, Former Country Head, British Council Libraries, New Delhi & Library Advisor, Malayalam University, Tirur, Kerala
  1. Shri H. R. Mohan,  Former Associate Vice President, The Hindu,  and ICT  Consultant, Chennai

Advisory Committee

Dr. Anand Byrappa, Head, JRD Tata Memorial Library, Indian Institute of Science, Bangalore

Dr. H. Anil Kumar, Librarian and Head, NICMAN, Indian Institute of Management, Ahmedabad

Prof. C. A. Augustine, Former Head, Dept. of Library and Information Science, University of Kerala, Thiruvananthapuram

Prof.  (Dr.) G. Devarajan,  Former Head,  Dept.  of Library  and  Information Science  and  UGC Emeritus Professor,  University of Kerala, Thiruvananthapuram

Shri. C. Gouridasan Nair, Chief of Bureaus, The Hindu, Kerala

Shri. John Mary, Resident Editor, Deccan Chronicle, Thiruvananthapuram

Smt. Jyothi B., Head-IRC, Tata Consultancy Services, Chennai

Shri. S. Krishnakumar, Head, Information Resource Centre, TCS, Thiruvananthapuram

Shri. M. G. Radhakrishnan, The Editor, Asianet News, Thiruvananthapuram

Dr. P. K. Rajasekharan, News Editor, Mathrubhumi, Thiruvananthapuram

Shri. Rajesh G. Pillai, Journalist & Media Entrepreneur, Thiruvananthapuram

Shri. K. P. Sadasivan, Consultant, Indian Institute of Information Technology and Management, Techno Park, Thiruvananthapuram

Dr. Sandeep Bhavasar, Head, Learning Resource  Centre, Welingher Institute  of Management Development and Research, Mumbai & Bengaluru

Dr.  Satish  Kanamady,  Librarian,  Sir  Dorabji Tata  Memorial  Library,  Tata  Institute  of  Social Sciences, Mumbai

Dr.  M.  G.  Sreekumar,  Adjunct  Professor  and  Chief  Information  Of cer,  Indian  Institute  of Management, Kozhikode

Organizing Committee

General Convener and Conference Director: Dr. Vijayakumar, K. P., President, KLA

Joint Convener: Dr. P. K Suresh Kumar, General Secretary, KLA

Rapporteur General:  Dr. M. Lalitha, Former Librarian, SCERT, Thiruvananthapuram

Subcommittee Conveners


Shri. Binu. K John, Librarian, Mar Baselios Engineering College, Thiruvananthapuram

Dr. A. Gopikuttan, Former Professor, Dept. of Library and Information Science, Univ. of  Kerala

Shri. N. Sukumaran Nair, Former State Librarian and Deputy Librarian, Kerala Univ. Library,



Dr. M. Lalitha, Former Librarian, SCERT, Thiruvananthapuram

Sh ri.  N .  Parameswar an ,  Form er  Deput y  Li brarian- in -ch ar ge,  Ke rala  Univ .  Li brary,


Shri. V. Sriram, Chief Librarian, Centre for Development Studies, Thiruvananthapuram


Dr. T. Ajikumari, Assistant Librarian, Kerala University Library, Thiruvananthapuram

Shri. G. S. Harikumar, Chief Librarian, Govt. Medical College, Thiruvananthapuram

Accommodation and Transportation

Shri. Shihab, I., Librarian, Dept. of Islamic Studies, University of Kerala, Thiruvananthapuram

Shri. Sujith, G., Library Assistant, Govt. Ayurveda College, Thiruvananthapuram


Dr. P. K. Suresh Kumar, Assistant Librarian, Kerala University Library, Thiruvananthapuram

Cultural Programme

Smt. Darshana Gopinath, J., Librarian, KendriyaVidyalaya, Pangode, Thiruvananthapuram


Shri. E. Hashim, Assistant Librarian, Kerala University Library, Thiruvananthapuram

Publicity, Poster and Exhibition

Shri. A. Abdunnasar, Library Of cer- D, IIST, Thiruvananthapuram

Shri. S. L. Faizal, Librarian, KendriyaVidyalaya, Pattom, Thiruvananthapuram



One thought on “KLA National Conference on Corporate and Media Librarianship, 14-15 Dec. 2018: First Announcement & Call for Papers

  1. Pingback: 📚 KLA National Conference on Corporate and Media Librarianship, Thiruvananthapuram – Call for papers 📚 – Bishop Jesudasan CSI Arts & Science College Library, Mulayara

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